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The F&B industry has gone a long way for a small city such as Singapore. Evolving consumer habits and operating landscape have kept such F&B operators at their toes over the past decades. Below are the latest trends in the consumers’ segment and it is paramount for food operators and  food distributor in Singapore  to take notice of and to cater for these needs into the future. 1. Healthier Alternatives Consumers are trying to achieve a balanced diet by eating more healthily and exploring alternative health products. It was also reported that there has been an increase in vegan  claims over the last 5 years. Bakery is one of the industries that can seek product  innovation in this area. Across Asia Pacific, Australia is leading the way in this trend.  Singapore and Thailand are the leading countries within Southeast Asia. 2. Brand Story Consumers today are looking at the stories behind every product, telling about their origin, ingredient...

Wholesale Food suppliers Singapore  are those who act as sales agents between manufacturers and F&B owners, or in certain cases, individual customers. Generally, a  wholesale food distributor  operates out of a warehouse or food storage facility. There is a vast array of food products distributed each day by wholesale suppliers, and these include dairy and meat products, vegetables and fruit, seafood, frozen goods, and confectionery. Wholesale Food Distributors who specialize in certain items can also be found in today's marketplace. Food wholesalers usually deal in grocery products, while systems distributors typically specialize in items such as spices, seasonings, coffee and tea. There are also specialty wholesalers who focus on the distribution of dairy products or poultry. A. Clientele base  As previously mentioned, wholesale food supplier generally operate from a warehouse and do not usually conduct business with walk in customers, as displays of the...

This article is for you if you are going to be an entrepreneur in the retail business of F&B such as small This article is for you if you are going to be an entrepreneur in the retail business of F&B such as small restaurants, cafes, bars and boutique eateries etc. Prior to setting up a F&B business, there are plenty of mandatory works to be done months before the opening. Market studies & research, Brand strategies, unique selling propositions (USPs), along with customer touchpoints such as website, social media, marketing collaterals and all need to be consistently aligned before marketing campaigns are launched to the public. Such preparation work will easily take up 4-5 months of your time and considerable efforts need to be input in order to achieve the desirable outcomes. All these are never easy and will easily take up a big chunk of your preparations. One of the ways to go about this will be to engage a brand consultancy to do all these t...

There are numerous selections of caterers in a small market like Singapore, a foodie nation. As the population is now more affluent with the decades of good economy growth since independence, the nation is facing an onslaught of F&B outlets since the turn of the century. Sub-Urban malls, business districts, shopping belts and right down to bespoke brands in neighbourhoods right at our doorstep are some of the places where you find eateries sprouting all round this little island. Not forgetting food centres / hawker centres conveniently found all over as well. It is amazing that you see new F&B outlets setting up shops every month. Imagine the intense competitions faced by these new brands in a small market of 5million population. Naturally, the dropout rate is high but surviving brands do not have an easy time as well. High operating costs such as labour, rental, supplies are issues F&B owners face every month. What actually makes this whole ‘foodie’ ecosystem works in...